By Guest author Every growing business needs capital to invest in expanding productive capacity, hiring more employees, updating technology, building new facilities, and working toward key strategic business objectives. Now that the economy seems to finally be back on solid…
By Guest author Every growing business needs capital to invest in expanding productive capacity, hiring more employees, updating technology, building new facilities, and working toward key strategic business objectives. Now that the economy seems to finally be back on solid…
By Linda Bustos While personalization engines can track search and navigation behavior to determine how to select the most relevant content to a site visitor, a lesser-known tactic is to use how category and search results are filtered to provide…
By Josh Pruett “Build it and they will come,” goes the line, but with so many options for online shoppers, how do you get them to come? Selling online means the world is your customer, but that can also mean…
By Linda Bustos What is digital transformation? The use of any digital technology to provide better products, services and experiences. Whether you’re McGraw-Hill Education What holds back digital transformation? Company culture Increasing pace of change Constant search for expertise Cost…
By Linda Bustos Every ecommerce marketer wants to figure out how to make the most out of social (or anything out of social). And while organic exposure is cheap, it’s getting harder and harder to reach fans in the News…
By Volusion With over 70 million users on Pinterest, it offers many advantages for online store owners including reaching and engaging with new customers. A major social network in the food, fashion and home decoration industry, we created this infographic…
By Natalie Stambro Why do you need to audit your online store? Technology and the internet are in a constant evolution, growing and changing faster than most people can keep up with. It’s important that all business owners, regardless of…
By Linda Bustos There’s a customer segment you need to pay attention to: the mobile-only shopper. Note the number that exceed 50% of mobile-only visits, or come very close. And a study by xAD/Telmetrics found 42% of mobile users consider…
By Linda Bustos This week’s infographic Tweetables 67.45% of online shopping carts are abandoned Tweet this The average delay between first visit and actual purchase is 19 hrs Tweet this 72% of online shoppers complete their purchase within 12hrs of…