By Sharanya Srinivasan You are an artist and you love creating cool handmade products and craft items. You have been selling locally and are now looking to sell online to reach more customers. If you are considering opening an Etsy…
By Linda Bustos In our Adobe Summit session Reinventing customer engagement with Experience-driven Commerce: How McGraw-Hill Education Took on Digital Learning and Won last week in Salt Lake City, Utah, we teamed up with Adobe and McGraw-Hill Education to share…
By Volusion Recently, we talked about creative ways to promote your products with minor holidays. With spring almost here, it is time to start planning the different sales you would like to offer your customers. To get you started, our…
By Linda Bustos With Apple Watch’s launch last week, marketers are paying attention to what they can do with the wearable. While QVC wasted no time in developing its own Apple Watch features, ready to launch when the smartwatch does,…
By Volusion Marketing Your Online Store: Q&A with the Experts Join Volusion’s ecommerce marketing experts for a live, free webinar to answer your biggest questions about online marketing. Our panel will include professionals from SEO, PPC, shopping feed and social…
By Jacob King Chances are you live in a city with a strong local culture. Eat local. Live local. Buy local. Support local. At its core, the message is pretty simple: preserve what makes your city your city. One of…
By Linda Bustos This week’s infographic feature hails from Monetate, presenting the Tweetables 75% of US consumers like it when brands send them personalized messages & offers Tweet this 73% of US consumers like to buy from brands that personalize…
By Sherri Horton Odds are you brought your business online to help diversify and broaden your products’ reach. But if you have a brick and mortar location where you do most of your business, going online can help your local…
By Linda Bustos It’s Partner Thursday! Today’s post is contributed by ICF Interactive, a full-service interactive marketing agency that guides brands through informed strategy, inspired design, and technical know-how. Forget most of what you already know about online retailing. Whether…
By Chelsea Cepeda Pay-per-click (PPC) is a great medium to get the word about your ecommerce website out to the world. But sometimes the world can be a bit too broad for your products and services. That’s where local PPC…