How Retailers Can Meet Omnichannel Expectations [Infographic]

By Linda Bustos

Are you ready to get phygital?

The term means what you think, phygital marketing spans the digital and physical world. Consumers are armed with the Web-in-their-pocket and are actively researching,

Click to enlarge infographic

Tweetables

42% of US and 46% of UK consumers think retailers offer different prices online and offline Tweet this

47% of US and 48% of UK consumers think retailers don’t offer the same promotions in-store as they do online Tweet this

52% of US and 28% of UK consumers believe stock availability in-store is an issue compared to online shopping Tweet this

26% of US consumers and 21% of UK consumers think retail staff are poorly informed Tweet this

Because we like to have phun at Elastic Path, this week’s inphographic Phriday includes a bonus graphic, courtesy of our own David Chiu.

lets-get-phygital

Via:: Get Elastic eCommerce

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