By Volusion The Google Shopping comparison shopping engine is one of the fastest ways to communicate the products that you offer–and the price that you are asking–to the eyes of interested buyers. Together with attractive product photos and competitive pricing,…
By Linda Bustos Elastic Path is at Shop.org this week! Come check us out at Booth 739 and ask us about iBeacons, contextual commerce, shopping APIs or any other question about our ecommerce solutions. We’re also giving away a sweet…
By Jason Ferguson Has a lack of HTML knowledge held you back on developing your category and product pages? Visit 3 resources to help make the learning process a simple one. Every ecommerce merchant has encountered a situation where a…
By Volusion Last month’s improvements to Pinterest analytics and next month’s improvements to their ads could mean big changes in the future, both for Pinterest and for online merchants. Last month, Pinterest upped its analytics game with new features that…
By Linda Bustos Forbes recently ran an article Storytelling: A Brave New World Of Commerce, highlighting the benefits of storytelling for online retailers and brands selling direct, and the reasons why most fail to leverage it. In today’s marketplace, consumers…
By Jason Ferguson Your promotional guarantees have the potential to close deals and establish confidence in your product; join us for a few tips to help you optimize those guarantees and avoid common pitfalls. Few methods encourage more conversions than…
By Linda Bustos Digital commerce touches a number of industries beyond online retail, and exciting things are happening in the publishing world, particularly education publishing. As digital invades the classroom, education publishers are looking more and more like tech companies….
By Volusion Organize your promotions and advertising efforts with a holiday marketing timeline. In part 1, we’ll get you started with a checklist that will carry you into mid-October. The busiest time of year brings its own headaches to go…
By Linda Bustos This week’s infographic comes from How should your digital commerce strategy change to keep pace with the changing consumer? Join us in the Expo Hall at Shop.org Annual Summit, Tuesday September 30 at 11:45-12:15 for Breaking Bag:…
By Jason Ferguson With recently lowered shipping rates, you know have one of the biggest conversion tools at your disposal. Learn how to combat abandoned carts with new shipping strategies. USPS’s recent price reductions on Priority Mail should be a…