How Digital Influences In-Store Sales [Infographic]

By Linda Bustos

This week’s infographic hails from Deloitte Digital. A

Click to enlarge infographic

Tweetables

$2.2T brick-and-mortar sales will be influenced by digital by the end of 2015 (64% of all in-store sales) Tweet this

Nearly 1 in 3 shoppers say they spend more when they use digital as part of their shopping process Tweet this

Shoppers are 29% more likely to make a purchase the same day when they use social media prior to or during their trip Tweet this

45% of consumers say digital makes shopping in-store easier Tweet this

Consumers who use social media while shopping are 4x more likely to spend more Tweet this

Consumers that use digital in-store convert at a 20% higher rate than those who don’t Tweet this

70% of consumers are leading their own shopping journey Tweet this

67% of consumers read product reviews during their path to in-store purchase Tweet this

Via:: Get Elastic eCommerce

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