By Volusion Download our latest holiday outlook report to learn how small business owners are working to tackle what’s predicted to be the biggest holiday season in ecommerce history! Excited about the upcoming holiday season? You’re not alone. Based on…
By Linda Bustos Rich pins are to Pinterest marketing what rich snippets (Schema.org) is to search marketing. Adding metadata to your pinnable content such as pricing, Buy This calls-to-action, descriptions and stock availability gives Pinterest users more information than just…
By Volusion Have you considered opening your business to foreign markets, but you are concerned that language barriers will restrict your business. The newest member of the Volusion Partnership Network has a solution. As we continue to find new partners…
By Volusion Have you always been interested in using video to promote your products, but weren’t able to invest in the time and the technology. Learn 5 ways you can overcome those obstacles with hyperlapse videos. Rapid, get-to-the-point content continues…
By Linda Bustos Mobile shopping has exploded in recent years, and online retailers have responded by designing mobile friendly sites and apps. But rather than design these experiences for the mobile context, this often equates to adapting the catalog storefront…
By Adam Kirsch What role does keyword research play in your shopping feed campaign? You may not be able to bid on them, but a negative keyword strategy can help ensure better, prequalified clicks. Pasta primavera is a dish that…
By Linda Bustos Contextual commerce is all about delivering a more relevant experience based on what you know about a visitor. New vs returning visits, geolocation, past browse and purchase history, device type and referring source are useful pieces of…
By Volusion Are you shopping feed products surrounded by nearly identical offerings. Set your listing apart with greater feed detail; we’ll show you how in today’s checklist. Shopping feeds, more than any other form of online marketing, has the potential…
By Volusion Struggling with Google Shopping’s new structure? Our partners at GoDataFeed explain recent changes and 5 Google Shopping bidding strategies for growing your campaign. If you’ve ever listed your products on Google Shopping, then you already know that it’s…
By Linda Bustos If you missed Breaking Bag: Reinventing the Customer Experience at Every Touchpoint, our Big Ideas session at Shop.org, we’ve got the replay for you. This 20 minute discussion covered the concepts of reinventing the storefront, exploring contextual…