By Volusion The holidays are right around the corner and now is the perfect time to prepare your paid search campaigns for the selling rush. Watch our team of marketing experts as they cover beneficial techniques including: writing ad copy…
By Linda Bustos When you think of storytelling in an online store, what comes to mind? Product page copy? Embedded video? Blogs? Look-books? Certainly not on the utilitarian category page… But I found a fantastic example of storytelling right in…
By Erika Jarvi Anxious to broaden your storefront’s reach and begin shipping internationally. Our partners at ShipStation have provided a free checklist to get you started. Over the past couple months, we’ve offered some tips on how you can get…
By Volusion Where are you investing your ad budget? Join us as we explore advertising networks outside of Google and the strategies that they pair best with. Google’s advertising service is a powerful engine for driving fast traffic to your…
By Linda Bustos This was Amazon’s home page in 1995. By ’98, it had adopted the “catalog” look: The ubiquitous format for most online shops today, one that few have veered from. The Web has changed since ’98 Clearly the…
By Volusion Identifying your search engine competition is certainly worth your time, but a few false steps can cost you both time and effort. We’ll walk you through some of the best ways to identify your competition and time-savers for…
By Volusion Encourage more revenue through PPC and shopping feed campaigns. Together with our partners at GoDataFeed, we’ll cover both tactics in the upcoming week. We hope that you are gearing up for the busy holiday season by registering for…
By Volusion Learn how to create dynamic ads with countdowns and automated keyword strategies using AdWords scripts. One of our PPC specialist will show you how to take advantage of this powerful technology, even without a background in coding. What…
By Linda Bustos Today I and a few hundred digital marketing professionals from all over the map converge for Unbounce’s Call to Action Conference ( Via: Get Elastic eCommerce
By Volusion Are you interested in taking your PPC campaign to the next level with Dynamic Search Ads? One of our specialists walks you through the benefits and pitfalls. Dynamic Search Ads can be a great addition to your PPC…